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  • beckyraithby

Marketing Executive - Bromsgrove, Worcestershire - £27,000 - £30,000 per annum

This is a great opportunity for a proactive and engaged marketing executive to join a dynamic team within a rapidly evolving company in a varied role with significant potential for development.


The role entails a mixture of digital marketing projects and tasks, as well as more traditional, "offline" marketing responsibilities.


Your responsibilities


Support in the evolution of the group’s websites and in particular in regard to further development of website engagement including content surfacing.

Taking responsibility of SEO tasks

Taking part in the further development of lead nurturing activities including email communications; ownership of end-to-end actioning

Taking part in analysis and continuous improvement of customer journeys both digital and offline

Working closely with internal content manager to establish website and other content opportunities to support successful customer journeys

Own further development of client/prospect newsletter including content planning, layout and mailing with a view of making this a key marketing asset

Supporting with events management/marketing as required

Support and/or take ownership of marketing projects and workstreams in regard to "traditional" marketing such as management of client feedback, marketing collateral production, adviser B2B2C marketing support including local marketing activities (e.g. press ads, door drops, etc.) and internal communications

Support in the planning and implementation of brand/acquisition campaign activity including liaising with agencies and internal stakeholders to create campaign assets as required

Requirements


Solid understanding and keen interest in both digital and "traditional" marketing

Good understanding of digital marketing principles and practice, in particular in regard to website and digital customer experience management

Ability to structure tasks and projects effectively and tenacity to complete to agreed timelines and standards

Organised and goal-oriented work approach

Enjoy working in a team and dealing with multiple stakeholders, internally and externally, on a daily basis

Good understanding of Content Management Systems and ideally Sitecore and/or Umbraco

At least basic understanding of website analytics (e.g. GoogleAnalytics and hotjar)

Good knowledge of relevant software solutions and tools such as Adobe Creative Suite and Microsoft Office

Keen to develop skills and understanding on an ongoing basis to keep up with evolving marketing and corporate environment

If you a marketing professional looking to work for a prestigious and very well respected business please apply for an immediate response.


Please apply to Steve Lewis: steve.lewis@clarkjames.co.uk or call our Financial Services Offices on 01702-841098.


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Liability and Disclaimer


The information contained in our advert including any salary or on target earnings information is given in good faith and Clark James Ltd uses all reasonable efforts to ensure that it is accurate. However, Clark James Ltd gives no representation or warranty in respect of such information and all such representations and warranties, whether express or implied, are excluded. No liability is accepted by Clark James Ltd for any loss or damage which may arise out of any person relying on or using any information within this advert.


Please Note


All applications received will be dealt with in the strictest confidence.


Due to the volume of applications received we will be in touch if your application has been successful within 7 working days. If you have not received any communication within this time, please assume you have been unsuccessful on this occasion, but the information may be retained in connection with future opportunities.


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Steve Lewis